For decades, Americans have desired to have tanned skin, in spite of the revelation that exposure to the sun has been shown to be the leading cause of skin cancer. A recent survey by the American Academy Of Dermatology shows tanned skin is still widely regarded as the most attractive.  What to do?

"There is no such thing as a safe tan, at least not one caused by UV rays"  -Dr. Joshua Fox, MD

Dermatologists widely recommend alternative means of getting that desirable "bronzed" look.  Sunless tanning products have improved dramatically over the years. Experts routinely evaluate and rate them.  This weekend, I applied 100 SPF sunscreen while poolside.