Kmart Big Gas Commercial Goes Viral, But Is It In Bad Taste? [VIDEO]

Kmart's done it again, their new 'Big Gas' commercial has gone viral, but some people are not amused.

This new shock/play on words type of advertising is getting Kmart a lot of publicity but not all of it good.  There's an old saying that claims, 'there's no such thing as bad PR', so what do you think?  Cute or bad taste?

Kmart's New Big Gas Commercial