How much will the average woman spend in a lifetime on lost makeup?  You could buy a nice car, the amount is staggering.

The average woman will spend more than $20,000 in her lifetime replacing lost makeup! If that doesn't sound like a lot, that’s close to $400 a year on cosmetics that get lost in cabs, on buses and trains, at restaurants, down toilets, etc.  

As a guy, it's hard to believe how this happens.  First of all there is a container for all these beauty aids called a purse.  Secondly, if you throw the product back in your purse after you've used it, unless the purse is lost, wouldn't your cosmetics never be?